Legal
Privacy Policy
First Coast Dental Center ("we," "our," or "us") is committed to protecting the privacy of our patients and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or contact our practice, including when you provide your phone number for communications.
1. Information We Collect
We may collect the following categories of information:
Information You Provide Directly
- Full name and date of birth
- Email address
- Phone number (including mobile/cell number)
- Mailing address
- Appointment requests and health-related information you share with us
- Insurance information
- Messages submitted through our contact forms
Information Collected Automatically
- IP address, browser type, and operating system
- Pages visited, time spent on pages, and referring URLs
- Cookie identifiers and similar tracking technologies
2. SMS & Text Messaging Consent
By providing your mobile phone number and submitting a form on our website (or otherwise indicating your consent), you expressly consent to receive text messages (SMS/MMS) from First Coast Dental Center, including:
- Appointment reminders and confirmations
- Follow-up care instructions
- Practice updates and promotional offers (where permitted)
- Responses to your inquiries
Message Frequency
Message frequency varies. You may receive up to 4 messages per month, though frequency depends on your interactions with our practice.
Message & Data Rates
Message and data rates may apply. Check with your wireless carrier for details on your plan.
How to Opt Out
You can opt out of receiving text messages at any time by replying STOP to any message we send you. After texting STOP, you will receive a single confirmation message and will no longer receive text messages from us. To re-subscribe, text START.
Help
For assistance, reply HELP to any message or contact us directly at (904) 736-7199.
No Third-Party SMS Sharing
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent — this information will not be shared with any third parties. We do not sell, share, or rent your phone number to third parties for their own marketing or messaging purposes. Your mobile number is used solely to communicate with you about your care and our practice.
Carrier Disclaimer
Carriers are not liable for delayed or undelivered messages.
3. How We Use Your Information
We use the information we collect to:
- Schedule and manage appointments
- Communicate with you about your care, including via SMS with your consent
- Send appointment reminders and follow-up messages
- Process insurance and billing
- Respond to inquiries and support requests
- Improve our website and services
- Comply with legal and regulatory obligations
- Send promotional communications where you have consented
5. Data Security
We implement industry-standard technical and organizational safeguards to protect your personal information against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or electronic storage is 100% secure. We encourage you to use caution when sharing sensitive information online.
6. Your Rights & Choices
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that we correct inaccurate or incomplete information.
- Deletion: Request deletion of your personal information, subject to legal or regulatory retention requirements.
- Opt-Out of SMS: Reply STOP to any text message to stop receiving SMS communications.
- Opt-Out of Marketing Email: Click the unsubscribe link in any marketing email.
To exercise any of these rights, please contact us at the information provided in Section 11.
8. Third-Party Services
Our website may integrate with or link to third-party services including:
- GoHighLevel — CRM, appointment booking, and SMS automation
- Google Maps — Location and directions
- Google Analytics & Google Tag Manager — Website usage analytics
- UserWay — Website accessibility widget
These third parties have their own privacy policies, and we encourage you to review them. We are not responsible for the privacy practices of third-party websites.
9. Children's Privacy
Our website is not directed to individuals under 13 years of age, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13 without parental consent, we will take steps to delete that information promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will post the updated policy on this page with a revised effective date. Your continued use of our website or services after any changes constitutes your acceptance of the updated policy.
11. Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or want to report a concern, please contact us: